Titles and descriptions
Standardise product names, clarify customer-facing copy and remove obvious supplier-copy clutter where the evidence supports it.
Catalogue cleanup, QA and content optimisation for ecommerce
CatalogueFix cleans, standardises and checks the product data already in your store: titles, descriptions, attributes, terminology and units. Where the data conflicts, we flag it for review rather than guessing. For businesses that want to go further, our optional Search & Content Optimisation service improves product content and SEO fields for greater clarity and search discoverability.
Practical cleanupMake product information easier to read, search and compare.
Structured dataBring key attributes out of inconsistent descriptions and into useful fields.
Evidence firstQuestionable information is flagged for review, never made up.
What CatalogueFix improves
When titles, attributes and descriptions have grown unevenly over time, customers have to work harder to understand what they are buying. CatalogueFix brings the information back into a reliable, consistent structure.
Standardise product names, clarify customer-facing copy and remove obvious supplier-copy clutter where the evidence supports it.
Extract supported product attributes, normalise units and make comparable products easier to filter and understand.
Improve supported SEO titles and meta descriptions while identifying duplicates and inconsistent catalogue patterns.
Surface missing, conflicting or suspicious technical data for review instead of replacing it with an unverified value.
Optional optimisation of product titles, descriptions and SEO fields to make listings clearer and easier to discover in search, using verified product information without inventing specifications or claims.
A straightforward process
See a before-and-after sample using five products from your existing catalogue.
Once the scope is agreed, provide the relevant store export and any useful supplier or manufacturer information.
Receive mapped cleaned data and a QA report showing what changed and what still needs your confirmation.
What you receive
The goal is practical data you can review in the context of your own store export, not a generic rewrite of your listings.
Approved, high-confidence improvements mapped to the existing catalogue structure.
A clear record of changes and the items that require review.
A practical place to start
Request a free before-and-after sample from your live catalogue. There is no need to prepare anything before getting in touch.